• theBalm Cosmetics is a sassy, classy SF-based company with a line of high-quality makeup for the fun, flirty, and fierce. Trust us, we got the goods.

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“My tennis ball!” - Sugar ❤
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Balmy beach days… ;) #instagood #lipgloss #summer
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Em”powder” yourself with theBalm’s new “Powder to the People” brushes… (Taken with Instagram)
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The Oakland A’s and San Francisco Giants are both in the playoffs…which team do you want to Schwing it out of the ballpark? (Taken with Instagram)
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Girls Just Wanna Have Plum… (Taken with Instagram)
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RUSH…to get this blush! (Taken with Instagram)
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Time is on your side with an anti-aging foundation so full of nutrients that it can be worn daytime, nighttime, and bedtime! (Taken with Instagram)
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This Friday night, sweep Mary-Lou all-over for a glow sure to catch everyone’s eye… (Taken with Instagram)
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“Triple Play Mae” is an all-in-one creaseless cream eyeshadow, eyeliner and shadow base. Clearly, this girl has her bases covered… (Taken with Instagram)
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Call Me Iridescent… (Taken with Instagram)
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Made in your shade… (Taken with Instagram)
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Summer may be over, but you’ve got a golden bronze that’ll last until next spring… (Taken with Instagram)
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We’ve finally found “The Missing Pink”… (Taken with Instagram)
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Schwing it out of the ballpark with this matte-black, liquid eyeliner… (Taken with Instagram)
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When you can’t keep the boys away, blame it on the blush… (Taken with Instagram)
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